April 11, 2008
Zsa Zsa Gabor Says, "Lose Weight with Ayds!"
Have I stooped to tasteless jokes before? You bet. Here's one more.
I found this old ad from a San Francisco entertainment newspaper I never heard of, The Pictorial Review, dated February 1953. (It was probably the equivalent of the SF Weekly of today.) It has movie and theater listings, comics, joke pages and Louella Parsons' column.
Click the photo above to see it full size, or if you can't read the ad, it says,
No Drugs... No Diet... Results Guaranteed!
Excess weight may ruin your health and your looks, too. Lovely movie stars lose weight the Ayds way - why not you? In fact, you must lose pounds with the very first box ($2.98) or your money back!
Proved by Clinical Test. With Ayds you lose weight the way Nature intended you to - without dieting or hunger. A quick natural way, clinically test and approved by doctors, with no risk to health. With the Ayds Plan you should feel healthier, look better while reducing - and have a lovelier figure.
Controls Hunger and Over-Eating. When you take Ayds before meals, as directed, you can eat what you want - all you want. No starvation dieting - no gnawing hunger pangs. Ayds is a specially make, low calorie candy fortified with health-giving vitamins and minerals. Ayds curbs your appetite - you automatically eat less - lose weight naturally, safely, quickly. Ayds is guaranteed pure. Contains no drugs or laxatives.
New Loveliness in a Few Weeks. Users report losing up to ten pounds with the very first box. Others say they have lost twenty to thirty pounds with the Ayds Plan.
The captions under the pictures say,
Ayds helps Zsa Zsa to keep that lovely figure. "My friends here swear by Ayds," says Zsa Zsa.
Zsa Zsa with daughter Francesca. "Ayds helps you to reduce," she says, "I know, it happened to me!"
Ayds has helped many famous Hollywood stars to a lovelier figure. It can do the same for you!
Oh my god. Where do I even begin to comment on this...
First, you could take the same 55 year old sales pitches from that ad and plug them into any diet / weight loss / bodybuilding supplement in any current magazine. It's all snake oil.
But the most subtly twisted part is when the 8 year old daughter Francesca is discussing weight loss techniques with Mom. That's right. Get 'em started on the Anorexia / Bulimia train early! And by the way, if you fast forward to recent events, Zsa Zsa's husband is suing Francesca for borrowing money off the equity on Zsa Zsa's house without permission.
Posted by lavenderlounge at 11:09 AM
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